Let’s be real—Des Moines is popping off. From the trendy shops in the East Village to the food trucks slinging gourmet tacos, this city has more personality than a midwestern potluck. But in a town buzzing with creativity, how do you make sure your business doesn’t fade into the background like a bad cover band at the Farmers’ Market?

Two words: brand photography. And not just any brand photography—personalized, made-just-for-you, captures-your-vibe brand photography.

Here’s why Des Moines businesses need to ditch the cookie-cutter stock photos and show up personal for their businesses and brand.

1. Stock Photos are Out!

Let’s talk about those generic stock images. You know, the ones where people high-five in a conference room, or an overly smiley barista hands over a cup of coffee with “COFFEE” written in Sharpie? Gone are the days of spending an hour digging through stock photo sites looking for something that feels right? And then you settle for a photo that’s…meh? Yeah, let’s stop doing that.

Your customers want you. Your face, your team, your space. Des Moines is all about community and connection, and showing the real you builds trust faster than a snowstorm clears out the grocery store bread aisle.

2. Stand Out from the Crowd!

Des Moines businesses are killing it. You’ve got hipster coffee shops, swanky med spas, cool boutiques, and Realtors who somehow make open houses fun. So how do you stand out in this sea of awesome?Your story. Your personality. Your weird little quirks that make your business yours. Personalized brand photography captures all that magic and tells your audience, “Hey, we’re not like the others. We’re cooler.”

3. Make You Look like You Have it Together.

Let’s face it, we’ve all slapped a random photo on Instagram and hoped for the best. But your business deserves better. Personalized brand photography gives you a stash of ready-to-go images that scream, “Look at us! We’ve got our act together!”

4. Des Moines Folks Love a Good Local Story

We Midwesterners have a soft spot for anything local—local beer, local art, even local bees. When you share your business’s real story through brand photos, you’re not just selling a product or service. You’re creating a connection with your community.

Personalized brand photos help people see you as part of what makes Des Moines so great.

5. No More Scrambling for “Good Enough” Photos

With personalized brand photography, you’ll have a gallery of custom images ready for any occasion. Social media post? Check. Last-minute ad? Done. That awkward email newsletter you’ve been putting off? Boom.  And honestly, at the end of the day, Instagram and marketing can take a back seat in our brains as we do all the other things it takes to keep the business running. So having a gallery of ready to go photos helps clear out space for brain power to use elsewhere! 

Ready to Level Up your Marketing Visuals?

Your business deserves more than basic. It deserves personalized brand photography that captures what makes you, you. I work with Small Business Owners and Personal Brands to position themselves as industry leaders, attract dream clients and curate a personal brand that feels authentic to them! 

Fill out my contact form or shoot me an email at info@kirstieveatch.com and let’s chat about how we can make your content game the best it has been!